Lacey Hamann

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print/digital marketing︎︎︎
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Medium is the Message
Publication / 2020

Given the theme ‘Viva Moc Vegas’ I was asked to design a logo for Homecoming at The University of Tennesee at Chattanooga. This design needed to reflect the distinct energy and excitment of Viva Las Vegas— while also adhering to the UTC brand guidelines. After presenting my design to the Homecoming Committee the logo was approved and I was asked to implement the brand across a wide range of marketing assets including: printed event materials, display banners for social media, GIF animations and T-shirts.

︎︎︎ Logo Concept Drafts